March, 7th 2018 |BOLLYWOOD
The much awaited film policy of the UP govt. finally came few days back at the UP Investor’s Summit in Lucknow. The new Film policy became more appealing for the film makers across the world as it has shooting places like “Uttar Pradesh”.
“This policy aims at promoting talent and generating employment and revenue in the state,” says Awanish Awasthi, principal secretary Information and head of Film Bandhu, adding, “We are following the basic rule of Vasudev Kutumbakam in which we have made a provision of granting subsidy to regional films also which will be shot in the state. So if a Telugu or a Tamil film is shot anywhere in UP, that too will be eligible for subsidy. Foreign films shot here will also be eligible for subsidy.”
Awanish adds, “Similarly for the non-resident Indians from UP, if they make a film on the state here, they too will be given a subsidy. So if someone from Mauritius wants to make a film here, after a careful verification, we will provide subsidy to him/her also. There are a lot many things that we have added in the film policy and I’m glad that filmmakers are warming up to it.”
‘Udta Punjab’ co-producer Madhu Mantena, part of whose next mega tri-series film ‘Ramayana’, will be shot in UP said,”This film policy has given me the encouragement to shoot one of India’s most expensive film in UP. We have planned to shoot an extensive part of the film at locations around the state. The budget of the film, as of now, is `500 crores. I have signed an MOU with the UP government to this effect and I have been assured of all support from the government for this.”